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Tuesday, June 3, 2014

How can we help optimize your site's earning potential?

2:38 PM
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How can we help optimize your site's earning potential?

We noticed that your sovrn (formerly Lijit) ad tags haven't yet hit the $25 threshold required to receive a paycheck. We'd love to help you get over the hurdle. Here are some simple things we could work with you on to increase your site earnings:
  • Modifying your ad tags to take advantage of new higher-paying premium campaigns with higher fill rates, which (depending on where we are in your ad chain) should increase the volume of traffic we see from your site
  • Adding a new ad zone or two (which has often times resulted in doubling  our publishers' revenue) - or changing the location of your existing zones to optimize performance
  • Adjusting price floors
  • Monetizing your mobile inventory
  • Adding video pre-roll advertising or a syndicated content video player
Speaking with your publisher advocate regularly is the best way to optimize your site's earning potential. Please let me know if I can facilitate a conversation so that we can help your site reach its earning potential. Fee free to email me directly (Hi, I'm Alex) with any questions.


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sovrn Holdings, Inc.
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Boulder, CO 80301

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